The above code is for use with the current "asynchronous" Google Analytics tracking code; if you use an older version of the code, see Google Analytics Help for the appropriate header code.Okay, looks like I tracked it down (it just wasn't documented anywhere). Use remarketing links to repeatedly get my brands in front of interested eyeballs. Unfortunately, the data would be so inconsistent as to be unreliable.
Don’t worry so much about the whole base64 thing though. Because we’re creating an event to track clicks on a specific type of link! But like I said, on Twitter, the Twitter folks have already figured out the whole URL shortening thing. In the publisher interface, they can find the offer tracking link on the offer's page: Adding Sub ID and Source Parameters HasOffers can create a session and redirect the user to the offer URL using only the information above.
Before we go any further, you must upgrade to Universal Analytics. A name everyone instantly trusts when they see the URL. However, Google Analytics can also provide you information about what users do when they come on your website, which banners or links they click the most, what product placements are working better on your website, which social media campaigns are bringing you more traffic, etc.
Consider alternate extensions: If your top choice isn't available, consider using a country code TLD (ccTLD) such as .to or .co. From there, you can click Export as CSV to download a list of contacts for each link result. The SEO issue isn’t an issue, according to Google’s Matt Cutts. When used this way, all user activity on such elements is calculated and displayed as Events in the Analytics reporting interface.
See if you are using Classic Analytics (ga.js) or Universal Analytics (analytics.js).