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But like I said, on Twitter, the Twitter folks have already figured out the whole URL shortening thing. With a custom domain for your link shortener, people will see that you are not spamming and they will be more likely to click on your custom domain shortened link than a generic shortened link. However, you or your publisher may want to use additional parameters to store information. It's also worth considering leaving the most recognizable part of your name spelled out.

To double check, replicate the campaign and look at the tracking options you selected. Edit short URLs or QR codes to fix broken pages any time I need it.

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The Google Analytics campaign title combines the MailChimp campaign title with the date to make it easy to search for in your Analytics dashboard.  Set Different Titles for Emails in a Series All emails in an automation series will have the same title in your Google Analytics account unless you set a separate title for each. In addition to easy link shortening, you can use the service with your own domain, customize the characters at the end of your links, get real-time statistics and even see which countries your clicks are coming from. If you can't find a link here, try the Wikipedia list of TLDs.

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Use insights from tracking reports to understand who my customers are, spot product micro trends and ratchet up results on the next campaign. Twitter.com: The truth is that the best URL shortener for Twitter is the one that’s built into Twitter.

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Put QR codes on products for our retail customers to scan. Therefore, as a Twitter marketer who needs to track link performance, you should use bit.ly. Upgrade my links by putting my name in a custom domain and sharing with friends, family and on social media. Authenticate your Google Analytics profile or enter UA-Code manually. Once Twitter (and other social media) took off and introduced the 140-character limit, that shortened link became even more important.


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