Adding tracking directly to your site If you have added the Analytics tracking code directly to your site, you can copy and paste the script below into your own pages to set up Event tracking for outbound links. Click Macro Redirect You can specify a custom click macro by first enabling the offer tracking setting, and then passing in a URL using the following parameter: redirect For this parameter, you can include either the {redirect} or {eredirect} macro to track your clicks in another tracking system.
View Click Results in Report Overview The report Overview gives you a broad summary of how well a campaign performed. I like Bitly because it has a pretty interface and a login for all of the links you create.
You can use this service with or without an account. Nesbitt, Scott (7 February 2010). "Shorter Is Sweeter: A Look at URL Shorteners".Making use of a good URL shortener to minimize the number of characters in a link is the way to go on the web these days, especially if you want to keep all your online friends and followers happy. It is a legitimate concern that many existing URL shortening services may not have a sustainable business model in the long term.[12] In late 2009, the Internet Archive started the "301 Works" projects,[25] together with twenty collaborating companies (initially), whose short URLs will be preserved by the project.[12] The URL shortening service ur1.ca provides its entire database as a file download, so if its website stops working, other websites may be able to provide ways to correct broken links to URLs shortened with its service. This is compatible with most web browsers and platforms as long as your bookmarks or favorites allow javascript. There’s no default macro that allows you to get the anchor text of the link, so we’ll create a custom Javascript macro to easily do this. This UA code can be found next to your website’s profile in Google Analytics Dashboard.
I like Bitly because it has a pretty interface and a login for all of the links you create. To view stats for your custom campaigns go to Google Analytics Reporting » Traffic » Sources » Campaigns and you will see something like this. The solution… We’ll attach a click event handler to the body element. The first condition allows this tag to just wait until it sees a link click event, which is the gtm.linkClick event that we were listening for above. If you want a more granular approach too, use the "Just-Discovered" tab to see brand new links that are pointing to your PDF.
Then, along came some Google algorithm updates and the Penguin put an end to it all. Services available include an ordinary, easy-to-say word as the URL with a lifetime from 5 minutes up to 24 hours, creation of a URL which will expire on a specified date or after a specified period, creation of a very-short-lived URL of only 5 characters for typing into a smartphone, restriction by the creator of the total number of uses of the URL, and password protection. When used this way, all user activity on such elements is calculated and displayed as Events in the Analytics reporting interface. Don’t fall for one of those “build your Twitter follower count fast” programs. We then redirect the user to the destination URL. Creating the External Link Tracker The last step is to send the link click event, along with the anchor text and URL, to Google Universal Analytics. Transnational law[edit] Shortened internet links typically use foreign country domain names, and are therefore under the jurisdiction of that nation. Example: Nissan uses nssn.co Use initials: This tip works for personal or organization URL shorteners. This ensures there’s enough time to track the click. Top-level domains of countries such as Libya (.ly), Samoa (.ws), Mongolia (.mn), Malaysia (.my) and Liechtenstein (.li) have been used as well as many others. A name everyone instantly trusts when they see the URL. When you check the box to enable tracking, we'll show the campaign title as it will appear in your Google Analytics account after the campaign is sent. Another consideration is that some countries also restrict what content can be used their TLDs, so if you intend in shortening content that might be in violation of these laws, you'll need to find another TLD. Undo Undo Shorten URL @ShortenURL 20 May 2011 More Revision 361: Increased max-version Thanks. If the shorthand link is found to be associated with a URL, the URL is fetched, otherwise an error message is returned.[7] The patent was filed in September 2000; while the patent was issued in 2005, US patent applications are made public within 18 months of filing.